PPC & Paid Ads
PPC_SERVICE

PPC &
Paid Ads.

Performance-driven paid advertising campaigns that deliver measurable ROI and accelerate growth.

WHAT_WE_DO

Paid Ads That Print Money

We engineer paid advertising campaigns that deliver measurable ROI and accelerate business growth. Our PPC approach combines data-driven strategy with continuous optimization to maximize conversions, minimize wasted spend, and scale what works.

From Google Ads to Meta, LinkedIn, and beyond, we craft campaigns that drive qualified leads, increase sales, and deliver exceptional return on ad spend. Every pound spent is tracked, every campaign is optimized, and every result is transparent.

PPC isn't about throwing money at ads and hoping for the best. It's about surgical targeting, relentless testing, and scaling winners while killing losers. We turn ad spend into revenue - profitably.

CORE_DELIVERABLES
  • Google Ads Campaign Management
  • Meta Ads (Facebook & Instagram)
  • LinkedIn & B2B Advertising
  • Google Shopping & E-commerce Ads
  • YouTube Video Advertising
  • Display & Remarketing Campaigns
  • Conversion Rate Optimization
  • Landing Page Strategy & A/B Testing
  • Audience Research & Targeting
  • Performance Analytics & Attribution Modeling
PLATFORM_EXPERTISE

Where We Advertise

Google Ads

Search, Display, Shopping, and YouTube campaigns optimized for maximum ROI. We target high-intent keywords and audiences ready to convert.

SEARCHSHOPPINGDISPLAYYOUTUBE

Meta Platforms

Facebook and Instagram advertising that leverages detailed audience targeting to reach your ideal customers at scale with compelling creative.

FACEBOOKINSTAGRAMSTORIESREELS

LinkedIn Ads

B2B advertising that targets decision-makers by job title, company, and industry. Perfect for lead generation and professional services.

SPONSORED_CONTENTLEAD_GENINMAILS

TikTok Ads

Reach younger audiences with engaging video creative. Perfect for e-commerce brands and direct-to-consumer products.

IN-FEEDSPARK_ADSCOLLECTION

Microsoft Ads

Often overlooked but highly profitable. Lower competition and cost-per-click with access to valuable B2B audiences on Bing.

BING_SEARCHAUDIENCESHOPPING

Remarketing

Target people who've already visited your site with personalized ads across all platforms. Highest-converting audiences available.

RETARGETINGDYNAMIC_ADSCART_ABANDONMENT
METHODOLOGY

Our PPC Framework

PHASE_01

Strategy & Research

Deep dive into your market, competitors, and customer journey. We identify the highest-value keywords, audiences, and platforms that will deliver the best ROI for your business goals.

PHASE_02

Campaign Build & Launch

Structured account setup with proper tracking, conversion goals, and audience segmentation. We write compelling ad copy, design engaging creative, and build landing pages optimized for conversions - not just clicks.

PHASE_03

Testing & Optimization

Continuous A/B testing of ad creative, copy, audiences, and bidding strategies. We monitor performance daily, kill underperformers, and scale winners. Every decision backed by data.

PHASE_04

Scale & Reporting

Once we've dialed in profitable campaigns, we scale spend strategically while maintaining or improving ROAS. Monthly reports show you exactly where every pound went and what it generated.

PERFORMANCE_METRICS

Results That Matter

6.8x

Average return on ad spend across all campaigns

-47%

Reduction in cost per acquisition on average

385%

Average conversion rate improvement

30 days

Time to profitable campaigns

COMPETITIVE_ADVANTAGE

Why Our PPC Converts

Most agencies just set up campaigns and let them run. We obsess over every metric - click-through rates, quality scores, conversion rates, and ROAS. We're Google Ads certified, Meta Blueprint certified, and most importantly: we're obsessed with results.

Performance Focused

We're not paid for clicks - we're measured on conversions and ROI. Your success is our success.

Full Transparency

You own all accounts and data. We provide real-time dashboard access and detailed monthly reports.

Continuous Testing

We're always testing new angles, audiences, and creative to find incremental gains that compound.

Digital marketing & AI Agency Essex & London | Reactively